Why we’ll always support Brain Tumour Research

Here’s why we’re supporting Brain Tumour Research with our choc-tatsic Easter campaign!

At Pistachio, we’re all about giving back. Why? Because we believe in the power of community and making a difference in the lives of those in need.

Every so often we like to put out a seasonal campaign. This not only helps us flex our creative muscles, but it’s also a great excuse to offer out tasty prizes. So, this Easter, we’re doing just that. And what’s more, we’re proud to be fundraising for Brain Tumour Research as part of our Easter ‘Eggstravaganza.’

Why Brain Tumour Research?

Brain tumours are a devastating diagnosis, affecting thousands of individuals and their families every year. No one knows the impact of this better than Pistachio Director and co-founder, Marie Holden.

As a regular supporter of Brain Tumour Research and the life-saving innovations the charity supports, for Marie, creating an Easter campaign that could contribute to BTR’s mission to improve treatments for patients was an easy decision to make.

Marie’s personal journey

Marie’s husband Dave was diagnosed with a grade 3 astrocytoma brain tumour in 2010 after he began to experience difficulty driving and a weakness down his left side.

Whilst the cancer was never curable, the tumour responded well to 18 months of chemotherapy and radiotherapy. However, a scan in 2015 revealed it had returned.

 “Dave fought very hard, but he was ill for a very long time and had chemotherapy (on and off) for more than eight years. In 2018 the tumour was found to have become a grade 4 glioblastoma multiforme and even with some surgery to remove most of the tumour, there was a very poor prognosis.

Although Dave had remained positive for a long time, he eventually came to the decision to stop treatment because it was no longer making a difference, and he wanted to make the most of the time he had left.”

Honouring Dave’s legacy

In early 2019, Marie and their three boys, Dan, Callum, and Alex said goodbye to Dave earthside for the last time. A loss that will never not be felt.

Like Dave, less than 20% of those diagnosed with a brain tumour survive beyond five years compared with an average of 50% across all cancers. This is why supporting Brain Tumour Research is so important, not just for Marie and her family, but for all of us. To live in a world free from the fear, pain and suffering that illnesses like cancer bring is something we can all believe in. And is definitely a cause worth giving to.

You can read more about Marie’s personal journey through grief here.

How you can make a difference

Marie’s resilience and determination to make a positive impact have motivated us, and hopefully you too, to join her in supporting Brain Tumour Research. Through our ‘Eggstravaganza’ campaign, we’re honouring Dave and standing in solidarity with all those affected by this disease.

Here’s how you can get involved:

Keep an eye out for our posts between Monday 18th March and Thursday 28th March with the word ‘eggstravaganza’ on them.

Simply comment on those posts with the designated emoji (visit here to check what it is) to enter the competition.

Remember, only one entry per person (per post) is allowed.

We’ll be selecting a winner at random on Thursday 28th March, just in time for Easter!

The impact of your participation

For every entry we receive, we’ll be donating £1 to Brain Tumour Research. That means the more entries we get, the more money we’ll be able to donate to this vital cause.

By entering, you can make a real difference and support those affected by this devastating disease. So, spread the word, share with your friends, family, and colleagues, and let’s come together to support Brain Tumour Research this Easter!

Don’t forget to enter– let’s make this Easter one to remember for all the right reasons.

Together, we can make a difference. Thank you for your support.