how we did itinspired rebranding
As a leader in digitisation of global trade, Bolero required a re-brand to match its modern approach and solutions. Pistachio took on this challenge to create an innovative and engaging website as well as creating additional assets and marketing materials.
What we did:
We got stuck into the full Bolero re-brand; initially creating a full package of fonts, a colour palette, new strapline, plus various design elements that captured the ‘connected’ essence of Bolero’s service. In addition to this we refurbished Bolero’s existing logo and created business stationery incorporating the newly refined logo and creative concept.
The website went through a complete revamp, bringing it up to date and making it more user friendly with a fresh new-look that allowed Bolero’s key messaging to take centre stage.
To compliment Bolero’s promotional materials, we also created a full set of detailed icons for use on presentations and supporting marketing collateral, these icons represent a variety of Bolero’s business advantages and solutions.